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Your 5-Step Summer Makeup Routine (Yes, It’s That Easy!)

Get Ready Fast with a Summer Makeup Bundle That Does It All Looking for an easier way to look polished…
Makeup

Lifestyle

All Types Makeup

5-Minute Makeup for All Types (Yes, It’s Possible!)

Are you skipping your makeup routine because it takes too long? If you’re spending more than 10 minutes you’ve made…
Makeup

Lifestyle

All Types Makeup

Makeup Do’s and Don’ts for Your Type of Beauty!

How many of these “don’ts” are you doing? Let’s show you a better way! Over the years we’ve helped many…
Makeup

All Types Makeup

The Easiest Makeup Look You’ll Ever Do—With Just One Product!

Makeup should be effortless, fun, and enhance your natural beauty—not take up half your morning! That’s why we’re so excited…
Makeup

Makeup

Why Your Makeup Routine Needs an Update After 50

Your skin changes as you age—and your makeup routine should evolve with it! If you’ve been doing your makeup the…
Makeup

Lifestyle

Type 1 Makeup

Must-Have Makeup & Tips for the Type 1 Woman

Hi, beautiful! It’s Jaleah, your Type 1 expert, and today, we’re talking all things makeup! If you’re anything like me,…
Makeup

Lifestyle

Type 2 Makeup

Must-Have Makeup & Tips for the Type 2 Woman

Choosing the right makeup colors and tools can transform your look into something polished and naturally beautiful—without feeling heavy or…
Makeup

Lifestyle

Type 3 Makeup

Must-Have Makeup & Tips for the Type 3 Woman

Let me tell you a little secret: the first time I saw my Type 3 makeup palette, I felt like…
Makeup

Lifestyle

Type 4 Makeup

Must-Have Makeup & Tips for the Type 4 Woman

As a Type 4 woman, I’ve always loved the idea of makeup, but it didn’t always feel right on me.…
Makeup

All Types Makeup

Minimal Makeup: The “No-Makeup” Look You’ve Been Waiting For

If you’re a woman who wants to feel beautiful while keeping things simple, you’re not alone. One of the most…
Makeup

Lifestyle

All Types Makeup

With 5-Minute Makeup, Time is On Your Side!

Short on time with only a few minutes to spare? No worries, these makeup looks take less than 5 minutes!…
Makeup

All Types Makeup

Perfect-Pairings Makeup Looks (with New Items and Some of Your Old Favorites!)

Are you stuck in a makeup routine that feels a bit too familiar? It’s time for a refreshing update of…
Makeup

All Types Makeup

How to Get a Minimal Makeup Look & a Dramatic Look (with the Same Products)

Have you gotten your own Makeup Starter Kit yet? Ladies, it has exactly what you need to go from a…
Makeup

Lifestyle

All Types Makeup

Sparkle All Day with Our Frosted Makeup Tips

Have you been wanting to try those shimmering shadows, but are worried that you might do it wrong? Learning to…
Makeup

Makeup

Blush Basics and Highlighter Hints: Where and How to Use Each

You’ve been told to “put your blush on the apples of your cheeks”, but did you know there’s a better…
Makeup

Lifestyle

Type 4 Makeup

Highlighting How-To’s For Your Bold Features

There’s a right way to do highlighting—and there’s a wrong way. Let’s go over some tips to help you master…